Splenda Is America’s Favorite and Wrangler Energy Soon Will Be!

Maintaining your hot beverage program to keep customers happy may be a challenge, but your zero-calorie sweetener choice is easy. Splenda® is the #1 zero-calorie sweetener customers ask for the most1. When you add those little yellow packets, don’t forget to add the green Splenda Stevia packets as well. Stevia is the best known and most used plant-based zero-sugar sweetener2.. 

With 75% of customers avoiding sugar3, Splenda Creamer Cups are likewise a smart addition, available in Sweet Cream, French Vanilla, and Hazelnut flavors you are sure to keep everyone happy.


NEW Ways To Get More From Your Sweeteners

NEW Ways To Get More From Your Sweeteners

Many c-store chains are adding a dirty soda flavor station next to their fountain. It’s a great way to add value to your fountain beverages or upcharge for the experience. Adding Splenda Zero-Sugar Syrups and Creamer Bottles With Pumps, lets your customers avoiding sugar have their choice with scores of flavor options in their dirty soda.


The Next Great Energy Drink For Your Cold Vault

The Next Great Energy Drink For Your Cold Vault

For the first half of 2026, Energy Drinks are the only category growing in c-store cold vaults4, so double-down on growth with Wrangler™ Energy. Loaded with 114mg of caffeine and essential B vitamins and a great taste, Wrangler will corral the Energy Drink category with a new consumer campaign to drive customers to your cold vault. Wrangler Energy is also available in Bag-In-Box for your fountain and even single-serve Peel and Pour pods for grab and go. 


The NEW To-Go Cold Brew Option

The NEW  To-Go Cold Brew Option

Here’s a new way to sell delicious cold brew coffee. Just add Java House® Cold Brew Peel & Pour pods near your bottled water or at your coffee condiments station, letting customers add the pod to a water bottle or cup of cold water to take their favorite flavor on the road. Adding more choices and customization keeps customers happy and adds to incremental sales.

Learn more about your c-store opportunities now, or request your free samples to start getting more from your sweetener and beverage program options from Heartland Away From Home.


1 Brand Power Study, 2025
2 IFIC, Sweet Insights Study, 2024
3 IFIC Consumer Study, 2025
4 CSN 2026 Mid-Year Report

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